Uk Gravel Bike Sponsorship Overview 2019
Sponsorship relationship basics: Sponsoring businesses contribute capital, or in some cases goods and services, to support UkGravelBike.Club’s ongoing operations and events. In exchange, UkGravelBike.Club will advertise and promote the sponsors’ brand, products and services to the club and to the wider community.
UkGravelBike.Club Sponsorship — sports marketing on a local scale: UkGravelBike.Club can be sponsored by national and international Gravel Bike companies. What do all of these companies know? Association with a much‐loved sporting organization enhances brand image and develops strong bonds with fans and participants.
UkGravelBike.Club sponsorship should be considered an advertising and marketing investment. Sponsorship provides the benefits of traditional advertising and much more.
Benefits of UkGravelBike.Club Sponsorship
1. Reach a demographic of, active adults and families.
2. The loyalty effect & UkGravelBike.Club’s large and diverse membership.
3. Express corporate values through sponsorship.
4. Feel good. You are contributing to the growth of cycling.
1. Reach an affluent, active demographic with UkGravelBike.Club sponsorship
UkGravelBike.Club members are prime targets for your advertising.
While demographic statistics are not available for third party usage.
2. The Loyalty Effect & UkGravelBike.Club’s large & diverse membership
The loyalty effect is the phenomenon of loyal customers selectively choosing a preferred business’s offerings over those of a competitor. Loyal customers are less sensitive to price competition, and are less receptive to a competitor’s advertising.
Do you want more loyal customers for your business? UkGravelBike.Club members know that sponsors make club programs possible. Therefore, when offered a choice, UkGravelBike.Club members tend to choose sponsors over non‐sponsors. With 3000 active facebook members who live, shop and dine locally, UkGravelBike.Club’s membership represents an incredible possibility of income for sponsoring companies.
3. Express corporate values through sponsorship
Cycling is a technologically‐advanced sport that demands perseverance, hard work and attention to detail. Are these traits you would want associated with your business or your employees? By sponsoring UkGravelBike.Club, your company’s image will be positively influenced.
By sponsoring UKGBC, you will also be seen as supporting these societal goals:
- Fitness, health and active lifestyles
- Green Transportation
- The fight against obesity
- Sharing the road and countryside
- Athletic excellence
5. Feel good: You are contributing to the growth of cycling
When you sponsor UkGravelBike.Club you can feel good knowing your sponsorship will directly support adventure cycling at the local, grass‐roots level. UkGravelBike.Club promotes gravel biking in the United Kingdom & Northern Ireland.
UkGravelBike.Club Sponsorship Programs Costs & Details
First year only
- Website technical Products Reviews by our Influencers
- Logo on homepage
- Reviews and presence on Facebook group page
Year 1 Only Launch Cost:
The Sponsoring brand must provide in exchange exclusive discounts/promotions for our special UkGravelBike.Club registered members and contribute to Club events.