The Cosmobike trade show has been the main event for Italian Bike producers for the past 4,5 years in Verona – Italy. Unfortunately it has been hit like many other trade shows by ‘Rocky Waters’.
This year Cosmobike decided to relaunch with a new format and new calendar date. I feel it’s a brave move but premature to call it a success. Trade shows really need to become more interactive and less static. Here is selection of a few snaps we took today.